Joost faces TV squeeze

From The Times Online - JOOST, the online television service launched with a fanfare last year by the founders of internet telephony firm Skype, is preparing for a major retrenchment after failing to attract enough users and top-flight broadcasting rights.

The company is expected to rein in its global ambitions to focus solely on the US market.

Set up as an antidote to YouTube by Niklas Zennstrom and Janus Friis after they sold Skype to online auctioneer Ebay, Joost has been overshadowed by the success of the BBC’s iPlayer, and in America, Hulu, a collaboration between NBC and News Corporation, the ultimate owner of The Sunday Times.

It has struggled to convince media and sports companies to sell it global rights, which are normally parcelled out to broadcasters country by country. | Read full article