From The New York Times - MORE white space.
I sent an e-mail message to a friend telling him about Adblock Plus, an easy-to-use free addition to the Firefox Internet browser that deletes advertisements from Web sites. That subject line of his reply summed it up quite nicely.
What happens when the advertisements are wiped clean from a Web site? There is a contented feeling similar to what happens when you watch a recorded half-hour network TV show on DVD in 22 minutes, or when a blizzard hits Times Square and for a few hours, the streets are quiet and unhurried, until the plows come to clear away all that white space. | Read full article
Tuesday, September 4, 2007
Whiting Out the Ads, but at What Cost?
Posted by graham at 5:55 AM
Filed under: Advertising, Business Models, Content
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