From Online Media Daily - IN A REVERSAL OF THE hyper-local formula, which last month saw Washington Post Newsweek Interactive (WPNI) start rolling out narrowly targeted news sites in communities already served by regional print editions of the daily WP, the Chicago Tribune on Thursday launched two weekly print editions spawned by its four-month-old venture in hyper-local citizen journalism, triblocal.com.
The new papers, covering Chicago's West and Southwest suburbs, include photos, stories and other contents posted by readers on the Web site, as well as content from Triblocal's own editorial staff. Published by the Tribune's Chicagoland Publishing Company subsidiary, the papers will be distributed with more than 23,000 copies of each Thursday's Tribune in the communities of Batavia, Geneva, St. Charles, Elburn, Maple Park, Orland Park, Orland Hills, Tinley Park and Homer Glen in the Southwest suburbs. | Read full article
Friday, August 17, 2007
Chicago Tribune's Triblocal.com Spawns New Print Papers
Posted by graham at 9:25 AM
Filed under: Business Models, Print Media
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